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Natasha Fray

Strategist

Email:

Linkedin

Location:

Currently DMV, willing to relocate

A Bit About Me

Natasha Fray is a versatile professional who has seamlessly woven her creative background into her career journey. With a Fine Arts degree earned from Morgan State University as her foundation, Natasha embarked on a professional path that led her to IBM, where she thrived for several years as an Art Director. During her tenure at IBM, Natasha honed her creative prowess and developed a keen eye for design aesthetics and UX/UI skills. However, her career took an exciting and audacious turn when she decided to embark on a complete career shift, pursuing a dual MA/MBA degree in Design Leadership at Johns Hopkins Carey Business School. Natasha's academic pursuit reflects her passion for innovation and human-centered design research, making her a dynamic force in the world of design thinking and leadership. 

 

Beyond her professional endeavors, Natasha is a people-oriented individual who revels in creative problem-solving. She possesses a deep-seated interest in consulting and harnessing the power of design to drive innovation. In her free time, Natasha's love for the arts extends into her personal life as she engages in community involvement, mural painting, and ceramics. These creative hobbies not only reflect her boundless creativity but also her commitment to making a positive impact on the world around her. Natasha Fray is a dedicated professional with a unique blend of skills and a passion for both creativity and community engagement, making her a valuable asset in any endeavor she undertakes.

Relevant Work Experience

December 2023 - Current

August 2021 - May 2023

February 2010 - April 2021

Design Strategy Consultant

Will Holmes Consulting

Develops design thinking-based experiences to support client innovation needs, addressing clients' significant questions

and aligning them with market trends and leading practices.

Assistant Program Manager

Johns Hopkins Carey Business School

Developed Customer Experience workshops and business transformation brainstorming facilitation sessions, enhancing understanding of CX principles.

Art Director

IBM

Collaborated cross-functionally to design UI for web and mobile apps. Led design initiatives including wireframes, prototypes, and responsive UIs, alongside driving design consistency and brand cohesion.

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